An Empirical Relationship between Organic Foods and Consumer Satisfaction

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K. Vishnupriya, Dr. N. Prabhavathy Devi, Dr. M. Kavitha

Abstract

A wide range of consumers of organic food and non organic food were addressed and scrutinized to obtain their observations and visions towards organic food. All organic food consumers are not having the same method of approach towards organic food. Subsequently the statistical process guides us to comprehend the relation and the model of the consumer behavior trends in organic food inIndia.

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